Media Planner

Publicis GroupePublicis Groupe
Kuala Lumpur, Malaysia
Full Time
Hybrid
Digital Marketing
7 days ago

[For K-Youth Post-Programme & MyMahir Train-And-Place Programme]


Open To: Digital Marketing

ESSENTIAL DUTIES AND RESPONSIBILITES

1. Client Management

• Establish a good relationship with clients, obtaining feedback from clients from time to time, resulting in overall clients' satisfaction; little or no clients' complaints on major issues.

• Responsive to clients' requests in an accurate/ appropriate manner.

• Update the clients on new packages, competitive alerts, new media opportunities and follow-through on campaigns.

• Communicate to the team on clients' special requests (e.g. special, ad hoc report).

2. Business Partner Management

• Develop good relationships with business partners (e.g. creative, media owners), hence the ability to obtain updated information (e.g. formats, guidelines, packages, deadlines) that contributes to the work objectives, value-add to clients or a smooth campaign placement.

• Ensure clear documentation on all communications with business partners.

• Ensure terms and conditions in media owner contracts are approved by the supervisor.

3. Research & Media Applications Proficiency

• Perform basic and advanced functions of planning/booking systems, both syndicated and proprietary, thus completing each transaction/ placement successfully.

• Generate reports (e.g. by medium, pre-and-post-buy, syndicated and proprietary reports).

• Apply agency's planning approach.

4. Financial

• Accurate and timely input into billing system.

• Assist to update and follow-through all changes to media placement.

• Adhere to media planning process.

• Reconcile media payment variances.

5. Industry Knowledge (Consumer, Business or Brand Insights)

• Understanding of media scene & developments – online & offline media

• Basic awareness of brand and product categories, and the competitive framework, thus able to carry out basic online & offline media planning assignments.

• Conduct basic analysis of targets involvement with the various media.

6. Investment Management

• Optimize/adhere to budget constraints in clients'/schedule brief.

7. Corporate Responsibility

• Demonstrate appropriate behaviours to uphold the company's image, reputation, and credentials.

Skills & Experience:

● Min. one year experience working in a media specialist agency

● Has a sound understanding of media across both traditional media and digital media

● Meticulous, able to organise and prioritise tasks and work under tight timelines

● Resilient to change and willing to learn new skills

● Strong communication skills, both written and verbal, with internal and external parties

● Good with numbers, analysing data and derive meaningful analysis and conclusion

● Proficient in Excel & PowerPoint

COMPANY VALUES

TRUST

Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave. We treat our people and our clients with respect, transparency and honesty.

TALENT

This is first and foremost a people business. We are committed to ensuring Publicis Groupe a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client’s business.

TRANSFORMATION

True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.

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Publicis Groupe

Publicis Groupe

Kuala Lumpur, Malaysia
Professional Services
501-1000
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